Help Me Fix It
Turn your Amazon priorities into action.
A focused 45-day engagement that restructures Amazon advertising, implements priority listing SEO updates, and concludes with an initial performance review and documented handoff.
Defined implementation. Authorized account changes. A clear start and finish.
Standard scope: A defined implementation engagement for qualifying Amazon Seller Central accounts covering up to 10 campaigns total across Sponsored Products and Sponsored Brands, with up to three Campaign Setups included within that total, plus listing SEO updates for up to three priority parent ASINs. Plan approval is required before the confirmed Day 1 kickoff. Expanded or more complex engagements are quoted individually.
Who it is for
For accounts that know improvements are needed and want them implemented
The Reset is designed for active Amazon businesses with meaningful advertising history, identifiable priorities, appropriate permissions, and a manageable implementation scope.
Inefficient campaign structure
Sponsored Products or Sponsored Brands campaigns need focused rebuilding, targeting cleanup, clearer segmentation, or better budget control.
Priority listing SEO gaps
A limited set of important parent ASINs needs approved titles, bullet points, and backend search terms implemented.
Changes that never get implemented
You know your advertising account needs restructuring or your priority listings need work, but competing responsibilities keep those improvements from getting done.
Suitability guidance: Best suited for Amazon accounts spending approximately $10,000 or more per month on advertising. Lower-spend accounts may still qualify when the expected business value supports the engagement. This is guidance, not an absolute minimum or a promise of results.
What gets implemented
Advertising work and priority listing SEO within an approved Implementation Plan
Sponsored Products and Sponsored Brands implementation
- Up to 10 campaign slots total across Sponsored Products and Sponsored Brands
- Up to three Campaign Setups, included within the 10-campaign total
- Sponsored Brands setup and ad headlines using existing client assets and destinations
- Implementation is limited to the selected campaigns and intended work identified in the approved Implementation Plan
Campaign terms
- Campaign Setup: Creation of a new campaign
- Campaign Optimization: Adjustments within an existing campaign
- Campaign Rebuild: Substantial restructuring of an existing campaign or replacement with one or more newly created campaigns
How campaign counting works
- A Campaign Rebuild completed within an existing campaign counts as one campaign toward the 10-campaign total and does not count as a Campaign Setup
- Each newly created campaign, including each replacement created through a Campaign Rebuild, counts toward both the 10-campaign total and the limit of three Campaign Setups
- Pausing the original solely as part of replacement does not consume another slot
- Repeated Campaign Optimization of a counted campaign does not consume additional slots
Priority listing SEO implementation
Focused text-based SEO implementation for the listing families selected in the approved Implementation Plan.
- Listing selection: Selected listings and associated ASINs are identified in the approved Implementation Plan.
- Copy improvements: Titles, bullet points, and backend search terms within the approved scope.
- Variation coverage: Shared copy may cover included variations, subject to the stated parent and child ASIN limits.
Not included in the Standard Reset: New image or video production, A+ Content, Store creation or redesign, complex catalog restructuring, work beyond the selected 10 campaigns, multiple marketplaces, or ongoing management after Day 45. These items are separate services or require individual scoping. Sponsored Display is excluded.
Standard or Expanded
The right scope is confirmed before payment
Complimentary scoping reviews your objectives and general implementation readiness. It is not a free comprehensive audit or detailed implementation plan.
Standard Reset
Defined work for a qualifying account
$3,995 fixed
- One brand and one US Seller Central marketplace
- Sponsored Products and Sponsored Brands
- Up to 10 campaign slots total, including up to three Campaign Setups
- Approved Implementation Plan before the confirmed Day 1 kickoff
- Account fits the stated maximum allowances
- Adequate history, permissions, and usable information
- Full payment through a secure invoice after scope acceptance
Expanded Reset
Broader or more complex implementation
Custom quote
- More than 10 campaign slots or more than three Campaign Setups
- Broader listing SEO implementation
- Vendor Central, multiple marketplaces, or hybrid operations
- Specialized requirements or greater project complexity
These are maximum allowances, not guaranteed quantities. Each Campaign Setup, including each replacement created through a Campaign Rebuild, counts toward both the 10-campaign total and the limit of three Campaign Setups. Pausing the original solely as part of replacement does not consume another slot. Repeated Campaign Optimization of a counted campaign does not consume additional slots. Campaign architecture, history, transition complexity, reporting, and estimated effort affect whether Standard scope fits.
How the 45 days work
Three milestones from the confirmed Day 1 kickoff to documented handoff
Kickoff and initial implementation
- Begin work from the approved Implementation Plan
- Confirm relevant baselines and dependencies
- Start approved Campaign Setups, Campaign Optimizations, Campaign Rebuilds, and listing changes
- Follow documented budget guardrails
- Maintain the project change log
Major structural changes
- Target completion of major structural changes by Day 21
- Build or replace approved campaigns
- Complete agreed Campaign Optimizations
- Prepare and submit authorized listing updates
- Record completed work and open dependencies
Initial performance review and handoff
- Review delivery and spending behavior across available observation periods
- Assess early performance indicators
- Make reasonable authorized adjustments
- Document observations and unresolved issues
- Complete the 60-minute handoff session
Implementation Plan approval is a prerequisite to the confirmed Day 1 kickoff date. Any discrepancy requiring revised scope is flagged and resolved in writing before proceeding. The 45-calendar-day period starts on the confirmed kickoff date after plan approval. Major structural changes are targeted for completion by Day 21. Performance findings reflect the observation periods available and early indicators; settled performance outcomes are not promised within 45 days.
Deliverables and communication
A practical record of what changed and what comes next
Written project record
- Approved Implementation Plan
- Advertising and listing change log
- Summary of work completed
- Relevant before and after observations where comparable data exists
Clear communication cadence
- One 30-minute kickoff meeting
- One written progress update around Day 21
- Routine email coordination related to approved work
- One 60-minute final handoff meeting
Usable final handoff
- Outstanding risks and unresolved issues
- Recommended next steps
- Initial performance observations and early indicators with relevant context
- No automatic conversion to an ongoing service
Approvals and permissions
Authorized changes within clear operating boundaries
Before Day 1
- Scope and eligibility are confirmed in writing
- Full payment is completed through a secure invoice
- Required access, intake, reports, and client inputs are complete
- The written Implementation Plan identifies the selected campaigns and intended work
- Any discrepancy requiring revised scope is resolved in writing
- The client approves the Implementation Plan
- Day 1 is the confirmed kickoff date after these prerequisites are complete
- Least-privilege permissions are used, and your Amazon password is never requested
During delivery
- Campaign and listing work follows the approved Implementation Plan
- Budget guardrails and restricted actions are documented
- Material listing-copy changes receive client approval
- Changes outside approved guardrails require written approval
- One reasonable correction and resubmission is included for Amazon-side or unexplained rejections of included listing submissions and Sponsored Brands creative or headlines
- New image or video production and Store creation or redesign remain separate services
- Amazon acceptance, indexing, ranking, or display cannot be guaranteed
- Later approval delays follow the applicable reminder, pause, and schedule-review rules
How the services fit
Diagnosis identifies priorities. The Reset implements selected improvements.
Amazon Ads Performance Audit
$995 one-time
Focused advertising diagnosis. It identifies what to fix and in what order, but does not implement the changes.
Explore the Ads AuditAmazon Performance & Growth Blueprint
$2,495 standard price
Broader Amazon account assessment and prioritized recommendations. It does not include implementation.
Explore the Blueprint45-Day Efficiency Reset
$3,995 Standard
Focused implementation with an initial performance review and handoff for selected advertising and listing SEO priorities.
Request Reset Scoping$500 Audit-to-Reset credit: Eligible Audit customers must request Reset scoping within 30 calendar days of Audit delivery. After the scoped proposal is provided, the credit remains available for 7 calendar days to complete the purchase. The credit applies to the same business and account, has no cash value, is non-transferable, cannot be combined with other discounts or credits, and is unavailable if the Audit is refunded, reversed, or charged back. Review the current terms.
Frequently asked questions
Before you request Reset scoping
Is an Audit or Blueprint required first?
No. A prior diagnostic is not mandatory for a qualifying Reset client. Complimentary scoping determines whether the account is ready for a Standard or Expanded Reset, or whether another service would be a better next step.
What happens during complimentary scoping?
We review a short intake about your account, objectives, current advertising, and priority problems. A brief qualification call may be used when needed. Scoping determines general readiness and whether Standard scope is appropriate. It is not a free comprehensive audit or detailed implementation plan.
What qualifies for the $3,995 Standard Reset?
Standard scope is designed for one brand in one US Seller Central marketplace, with up to 10 campaign slots total across Sponsored Products and Sponsored Brands and up to three Campaign Setups included within that total. The account must have adequate historical data, manageable listing SEO requirements, appropriate permissions, usable existing assets and destinations for Sponsored Brands, and work that fits the stated maximum allowances. Vendor Central, hybrid operations, multiple marketplaces, work beyond those campaign limits, and unusually complex accounts require individual scoping. Sponsored Display is excluded.
How are Campaign Setup, Campaign Optimization, and Campaign Rebuild counted?
Campaign Setup is the creation of a new campaign. Campaign Optimization means adjustments within an existing campaign. Campaign Rebuild means substantial restructuring of an existing campaign or replacement with one or more newly created campaigns. A rebuild completed within the existing campaign counts as one campaign toward the 10-campaign total and does not count as a Campaign Setup. Each newly created campaign, including each replacement created through a Campaign Rebuild, counts toward both the 10-campaign total and the limit of three Campaign Setups. Implementation is limited to the selected campaigns and intended work identified in the approved Implementation Plan. Pausing the original solely as part of replacement does not consume another slot. Repeated Campaign Optimization of a counted campaign does not consume additional slots. Sponsored Brands setup and ad headlines are included using existing client assets and destinations. New image or video production and Store creation or redesign are separate services.
When does the 45-day period start, and what does it include?
Day 1 is the confirmed kickoff date after payment, required access and intake, usable reports, scope verification, and written Implementation Plan approval. Before kickoff, the client may approve the plan or request one consolidated set of changes within the agreed scope. The 45 calendar days cover implementation, monitoring, agreed adjustments, and handoff. They do not mean daily work or 45 days of observation for every change. Detailed approval and delay procedures are provided in the scope confirmation.
What if an approval or required input is delayed after kickoff?
Delays during delivery prompt reminders and, when needed, a written schedule review. Unaffected authorized work may continue, while affected work and deadlines may pause or move. The applicable procedures are confirmed in your scope confirmation.
What listing SEO work is included?
Standard scope may include titles, bullet points, and backend search terms for up to three priority parent ASINs, with up to five child ASINs per parent and 15 child ASINs combined. The exact products and work are confirmed in the approved Implementation Plan. New image or video production, A+ Content, Store creation or redesign, and complex catalog restructuring are not included in Standard.
What revision rounds are included?
Standard includes one Implementation Plan Revision Round and one separate Listing Copy Revision Round. Each uses one consolidated set of in-scope feedback. Verified factual errors or deviations from approved product information are corrected within the agreed scope without using the applicable revision allowance.
What access is required?
The Reset requires authorized editing and reporting access appropriate to the agreed work. This may include Amazon Ads campaign-editing permissions and Seller Central listing-editing permissions. Least-privilege access is used, and your Amazon password is never required.
What happens if Amazon rejects an included submission?
Amazon acceptance cannot be guaranteed. For Amazon-side or unexplained rejections, one reasonable correction and resubmission is included within the agreed scope for listing submissions and included Sponsored Brands creative or headlines. Verified factual, formatting, or compliance errors attributable to work prepared or submitted by The AMZ Specialist are corrected without additional charge, with reasonable documented correction and resubmission efforts. Additional submission cycles, complex support cases, unsupported client claims, and work requiring new creative production or broader catalog changes require separate review and may require a written change order. New image or video production and Store creation or redesign remain separate services.
What happens after Day 45?
You receive the final project record and handoff. You may continue independently or request a separately scoped proposal for Amazon Ads Management, Full Amazon Account Management, Marketplace Projects, or another service. No ongoing service is required or automatic.
Ready to assess fit?
Request 45-Day Efficiency Reset scoping
Start with a short inquiry. We will review general readiness, confirm whether Standard or Expanded scope fits, and provide the applicable written proposal and terms before you commit.
