Amazon Seller Tools & Calculators
Make smarter decisions about Amazon advertising, profitability, budgets, and growth with free tools built for Amazon sellers and brands. No signup required.
Calculate your numbers. Plan your next move.
Amazon performance metrics are connected. ACoS affects profit, conversion rate affects CPC targets, and ROAS determines how much revenue a budget can realistically produce. These focused tools help turn those relationships into clear, actionable targets.
Choose an Amazon calculator
Start with the complete profitability calculator or choose a focused tool for the specific question you need to answer.
Amazon Profit & Advertising Calculator
Get a complete view of product economics and advertising performance in one calculator.
- Profit and contribution margin
- ROAS, ACoS and TACoS
- Break-even ACoS, ROAS and CPC
- Target ACoS based on desired margin
ROAS, ACoS & TACoS Calculator
Quickly evaluate Amazon advertising efficiency, total ROAS, organic sales, and reliance on paid revenue.
- ROAS and ACoS
- TACoS and total ROAS
- Organic sales and organic share
- Advertising dependency analysis
Break-Even ACoS & ROAS Calculator
Calculate the ACoS and ROAS your product needs to break even and preserve a desired profit margin.
- Break-even ACoS and ROAS
- Target ACoS and ROAS
- Maximum advertising cost per sale
- Current profitability comparison
Amazon Break-Even CPC Calculator
Calculate the maximum CPC your product can support and the lower target CPC needed to preserve your desired profit margin.
- Break-even and target CPC
- Required conversion rate
- Break-even ACoS and ROAS
- Current CPC profitability assessment
Amazon PPC Budget Calculator
Calculate the advertising budget, traffic, orders, CPC, and conversion rate required to support your monthly revenue goal.
- Required monthly and daily budget
- Required advertising sales
- Estimated clicks and orders
- CPC and conversion feasibility check
Amazon Revenue Goal Calculator
Turn your current performance and monthly revenue goal into the orders, ad sales, organic growth, budget, clicks, and daily pace required to close the gap.
- Revenue gap and growth percentage
- Required orders and advertising clicks
- Paid and organic growth plan
- Additional ad budget and daily sales pace
Amazon PPC Audit & Health Score
Evaluate campaign structure, search-term control, budgets, profitability, coverage, and measurement practices.
- Overall PPC score out of 100
- Four category-level scores
- Top five account-management risks
- Prioritized recommendations
Amazon Listing Audit & Optimization Score
Evaluate your listing’s search visibility, creative, content, shopper trust, and retail readiness.
- Overall listing score out of 100
- Four category-level scores
- Twenty listing-quality checks
- Five prioritized recommendations
Why use Amazon seller calculators?
A “good” ACoS or ROAS is different for every product. Your profitable advertising range depends on selling price, Amazon fees, product cost, fulfillment expenses, conversion rate, and the margin you want to keep.
These tools help you replace generic benchmarks with targets based on your own product economics and business goals.
Understand profitability
See how Amazon fees, product costs, and advertising affect your actual margin.
Set realistic targets
Establish product-specific ACoS, ROAS, CPC, budget, and revenue targets.
Find performance gaps
Compare current results with the performance required to reach your goals.
Numbers tell you what is happening. An audit helps explain why.
Free calculators can establish targets, but they cannot identify the campaigns, search terms, placements, or products responsible for inefficient spending. Get a professional review based on your actual Amazon advertising data.